We are continuously impressed by the efforts put forth by Toyota to become more environmentally friendly and charitable. This year, Toyota Financial Services (TFS) launched its second annual "GoGreen" campaign, and it's success has been overwhelming. We are excited to uncover the details for all of you in the greater Martinsburg area.

The "GoGreen" campaign was developed to encourage customers to forego receiving paper statements and instead access their billing information online or from a mobile device...

If any of you in the greater Martinsburg area have recently hopped into a taxi in a major city, you may have noticed it was perhaps a Toyota hybrid model. This is because cab companies are taking advantage of the great efficiency and reliability that these vehicles have to offer and adding them to their fleet.

At Apple Valley Toyota, many people are interested in efficiency and fuel savings they can get in a hybrid like the Toyota Prius. That's because the eco-friendly vehicle has loads of appeal and practicality for all of us. But, we know some of you out there want to go the extra mile, literally and figuratively, when it comes to efficiency. Enter the Prius Plug-In Hybrid.

Toyota has set up a website titled "Everyday Drive…

Toyota is about to give the Big 'H' a run for it's money. You may have heard rumors that Japanese automaker Toyota is bringing the heat and tackling the upcoming Honda FCX Clarity by creating and selling its own hydrogen fuel-cell car by the year 2015. Well, those rumors are true, and Apple Valley Toyota is here to provide you with additional details.

Toyota USA's President and Chief Executive Jim Lentz, explains that…

With every update and new model Toyota makes, they always keep in mind the environment. Prospective buyers see this in the products they bring to market. The best-selling Prius hybrid being one obvious example (popular among green car buyers for years).  Even the compact Yaris, while not a hybrid, has a pretty light footprint.

Owners experience Toyota's commitment to preserving the environment through their efficiency-enhancing technologies integrated across the new Toyota lineup.

Beyond just…

Since 1997, Toyota has been offering hybrid vehicles around the world, including models like the Toyota Prius and Camry Hybrid. And while some countries have been given access to such models sooner than others, what counts is that Toyota is giving drivers the option to save some serious money on gas. And now, the fact that Toyota hybrid sales have topped four million around the world proves that when it comes to going green, Toyota…

We've all played the Game of Life growing up, but Toyota is adding a new twist to this family fun time. The latest ad campaign for Toyota Prius c brings the fuel efficient hybrid to the game board.  "The Game of Life with Prius c" shows off some of the vehicle's key attributes, showcasing it's fuel-efficiency and technology advances. These include best in class fuel mileage, as well as a fully integrated…

In Europe, the Yaris is headed to dealership lots, this includes a four door and hybrid hatchback trim level. This is the first time a hybrid Yaris is coming to Europe. This decision was made to boost export sales after last year's tragic tsunami in Japan hurt export numbers.

Didier Leroy of Toyota Europe, is aiming for one million in sales within the next two to three years. That one million mark "seems logical…